14 Feb Top 7 – Best Animated Explainer Videos Of 2020
Every year we review dozens of Explainer videos created by top studios for big and small companies. These videos have become immensely popular with almost all companies, a trend started by startups like crazy egg and dropbox to name a few.
These videos are also used by companies for their inhouse trainings and employee onboarding.
Given their entertaining nature, such videos help get the concept across without boring the viewers.
If you are planning to get an explainer video created for your company then these examples are a good base to plan your video on.
Google Assistant Explainer Video (Smart Displays)
This is the latest video from google to highlight the features of the Google Assistant app for smart displays. The app has a slew of features and the AI engine that runs it is pretty advanced and even seems to understand the context in which a question or comment is made by the user. Google is one company that has embraced explainer videos and uses it in almost every launch.
Paypal Marketing Solutions
This motion graphics explainer from Paypal explains its small business marketing tools designed to help small to medium business enterprises.
The analytics provides actionable shopper insights with data about customers’ shopping habits, like how often they shop, how much they spend, and how they interact with your website.
This marketing solution was introduced by paypal as a standard feature of their business accounts.
Microsoft Cortana Explainer
Microsoft prefers live style video for most of its products. This video was for created for the Ai voice assistant, Cortana which is coming to more places like the Microsoft Launcher and Cheetah Mobile Launcher apps on Android and on the new Harman Kardon Invoke smart speaker, where all actions are voice driven
Apple Music with Gwen Stefani
This cute animated video was created by Apple with a Christmas theme featuring Gwen Stefani to promote her song “You Make It Feel Like Christmas”
This video has elements of traditional disney style animation in it.
Cisco Ransomware Explainer
This minimalistic, flat design, motion graphics style explainer shows how Cisco’s simple, open, and automated solutions help mitigate threats. Its shows how a hacker may try to install ransomware on your computer and how Cisco helps thwart such attempts
NameDrop Explainer Video
This is another example of brilliant work by Grumo Media. Miguel Hernandez, the guy who started this studio can be thought of as the grand daddy of explainer video production as he has been making these kinds of videos from back in the day when the term “explainer video” hadn’t even been coined.
Brilliant script writing and cute stick figure animation make this video extremely memorable
AHREFS Explainer Video
This excellent animation was created for the SEO tool AHREFS by logic motion graphics. AHREFS helps you do backlink research on your competitors and find out how they are ranking better than you. It has a range of features that lets you find all the backlinks your competitors has, his anchor text density and lot more.
This video explains the various features that the software provides
As you can see from the above examples, most companies now have incorporated animated videos into their marketing campaigns.
If you wish to create an explainer video for your business, you should take ideas from these examples and come up with a unique tone and style for your production which will create the best explainer video.
If you want a partner who will provide and end to end solution then get in touch with us. We will do it all, right from concept to the final produced video.
These are the various types of videos we create
- Marketing Videos
- Videos for Trade shows
- Videos for internal trainings
- Videos for employee onboarding
- Youtube Videos
- Logo reveals
- Promotional Videos
- Video Case Studies
- Product/App how to videos